商務英語閱讀managementgurus

*,,,,,,,,,,單擊此處編輯母版標題樣式,,單擊此處編輯母版文本樣式,,第二級,,第三級,,第四級,,第五級,,,Unit 3Management Gurus,,,,“In hindsight, most of management seems common sense. The trick is to glimpse the sense before it is common. That’s what gives you,the competitive edge,. That’s what moves the world along, and that’s what the gurus try to do.”,,,,—Charles Handy,,,Peter Drucker’s golden thoughts:,,,Intelligence, imagination, and knowledge are essential resources, but only effectiveness converts them into results.,,,Concentration-that is, the courage to impose on time and events his own decision as to what really matters and comes first.,“,專心”是一種勇氣，敢于決定真正該做和真正先做的工作。,,,,The effectiveness executive knows that to get strength one has to put up with weakness.,,Part Two,,,,,,,,,,,,,,,,,,,,Text A,,,Text B,Term Study,,Term Study,,Knowledge Worker,,A knowledge worker in today's workforce is an individual that is valued for their ability to interpret information within a specific subject area.,,Employees such as data analysts, product developers, planners, programmers, and researchers are all knowledge workers.,,Term Study,,Organizational Behavior,,,The study of human behavior, attitudes, and performance in organizations, as well as the nature of the organizations themselves.,,,,Term Study,,Privatization,,,Incidence or process of transferring ownership of a business, enterprise, agency or public service from the public sector (government) to the private sector (business).,,,Term Study,,Outsourcing,,Outsourcing is subcontracting a process, such as product design or manufacturing, to a third-party company. The decision to outsource is often made in the interest of lowering cost or making better use of time and energy costs, or to make more efficient use of land, labor, capital, technology and resources.,,,A production practice that considers the expenditure of resources for any goal other than the creation of value for the end customer to be wasteful, and thus a target for elimination.,,,,Term Study,,Lean Production,,The act of reorganizing the legal, ownership, operational, or other structures of a company for the purpose of making it more profitable, or better organized for its present needs.,,,Term Study,,Corporate Restructuring,,An approach aiming at improvements by means of elevating efficiency and effectiveness of the business process that exist within and across organizations.,,,Term Study,,Business Process Reengineering,,Part Three,,Outline and Questions,,,Text A Outline,,Management guru Peter F.,Drucker,: nearly 70-years’ devotion to the field,,,(… signature trademark… global insight),,II. FIRST TO SAY IT:,,Predictions,(What are they?),+ Biography,,III. COUNTERINTUITIVE INSIGHTS,,(“reporting cost”+outsourcing),,IV. NEW AREA OF INQUIRY,(nonprofit),,Text B Outline,(,Paras,. 1-2) Overall Statement before the interview,,The interview,,(,Paras,. 3-4) Q&A 1:,(two incompatible models…),,,(Paras.5-6) Q&A 2:,(incredulity),,(Paras.7-13) Q&A 3:,(… tell bad book from good ones…),,(Paras.14-16) Q&A 4:,(… affect…,affect,),,,,(Paras.17-18) Q&A 5:,(managers buy management books out of fear…),,(Paras.19-23) Q&A 6:,(blurring boundaries between self-help and management),,(Paras.24-27) Q&A 7:,(… Peter Drucker…),,(Paras.28-31) Q&A 8:,(management language problems),,(Paras.32 till the end) Q&A 9-11:,(managements theorists never criticize each other’s work ),,Part Four,Gurus,Gurus,Gurus,Gurus,Gurus,Gurus,Gurus,More Figures,,Top 10 Management Gurus,Listing in 2003 by Thinker 50 Survey,1,Michael E. Porter,2,Tom Peters,3,Robert Reich,4,Peter Drucker,5,Peter Senge,6,Gary S. Becker,7,Gary Hamel,8,Alvin Toffler,9,Hal Varian,10,Daniel Goleman,,,,邁克爾·波特（Michael E. Porter）,：當今全球第一戰(zhàn)略權(quán)威，被譽為“競爭戰(zhàn)略之父”，是現(xiàn)代最偉大的商業(yè)思想家之一。,,他的三部經(jīng)典著作《競爭戰(zhàn)略》、《競爭優(yōu)勢》、《國家競爭優(yōu)勢》被稱為競爭三部曲。他的第一部廣為流傳的著作是1980年出版的《競爭戰(zhàn)略》，這本書如今已再版63次，它改變了CEO的戰(zhàn)略思維。作者在書中總結(jié)出了五種競爭力：它們分別是行業(yè)中現(xiàn)有對手之間的競爭和緊張狀態(tài)、來自市場中新生力量的威脅、替代的商品或 服務、供應商的還價能力以及消費者的還價能力，這就是著名的"五力模型"。,,湯姆·彼得斯（Tom Peters）：,以《追求卓越》而從麥肯錫公司的普通職員一躍而成為管理大師。,,《財富》雜志聲稱“我們生活在一個湯姆·彼得斯的時代”。他每次出書都會在歐美工商業(yè)界引發(fā)一場強烈的“地震”。,,《商業(yè)周刊》則這樣評價這位管理奇才：“無論你對湯姆·彼得斯的言論是喜歡還是嫌惡，他都稱得上時繼彼得·德魯克之后最優(yōu)秀和最具影響力的管理學天才?！?,彼得斯最擅長的主題就是“創(chuàng)新”，“請讓我們相信曙光就在眼前，但令人沮喪的是這需要不可思議的精神、狂熱和創(chuàng)業(yè)能量?！?,,,羅伯特·賴克（Robert B. Reich）：,美國著名左派經(jīng)濟學家。他曾經(jīng)在克林頓政府里擔任過勞工部長，現(xiàn)在在加州大學伯克利分校擔任經(jīng)濟學教授。 2007年9月4日，賴克出版了新書《超級資本主義：商業(yè)、民主與生活的轉(zhuǎn)型》，主要談及美國社會中資本主義與民主的關(guān)系。,,關(guān)于裁員，賴克說：“采取什么樣的裁員措施，比是否裁員更重要。采取人道的手段裁員的公司能更好地保持住留職員工的信任與忠誠。而信任是企業(yè)最有價值但也是非常容易消失的資產(chǎn)。”,,,,彼德·圣吉（Peter M.Senge）,：美國“學習型組織理論”的創(chuàng)始人，當代杰出的管理大師。,,,他于1990年提出的學習型組織理論的核心觀點是：企業(yè)持續(xù)發(fā)展的源泉是提高企業(yè)成為善于學習和持續(xù)學習的學習型組織。而企業(yè)要成為學習型組織，它必須完成“培養(yǎng)成員的自我超越意識”、“改善心智模式”、“形成共同愿景”、“搞好團體學習”及“運用系統(tǒng)思考”五項工作。,,貝克爾（Gary S. Becker）,：美國著名的經(jīng)濟學家和社會學家，1992年諾貝爾經(jīng)濟學獎得主，芝加哥大學的教授。,,在他所有的論著中，《生育率的經(jīng)濟分析》是當代西方人口經(jīng)濟學的創(chuàng)始之作；《人力資本》是西方人力資本理論的經(jīng)典，是席卷60年代經(jīng)濟學界的“經(jīng)濟思想上的人力投資革命”的起點；《家庭論》1981年在哈佛大學出版社出版時被該社稱為是貝克爾有關(guān)家庭問題的一本劃時代的著作，是微觀人口經(jīng)濟學的代表作。因而，這三部著作被西方經(jīng)濟學者稱為“經(jīng)典性”論著，具有深遠的影響。,,此外，西方經(jīng)濟學者把貝克爾的時間經(jīng)濟學和新的消費論稱為“貝克爾革命”。,,,加里·哈默爾（Gary Hamel）：,Strategos的創(chuàng)始人和董事長，也是倫敦金融學院“戰(zhàn)略與國際管理”的訪問學者。美國《財富》雜志也稱他為“當今商界戰(zhàn)略管理的領(lǐng)路人”。,,在與他齊名的另一位管理學大師彼得?圣吉眼中，哈默爾是“西方世界在戰(zhàn)略領(lǐng)域最具影響力的思想家”。,,哈默爾還是“戰(zhàn)略意圖” (Strategic intent)、“核心競爭力”(Core competence)、“產(chǎn)業(yè)革命”(Industry revolution)等革命性概念的提出者和實踐者，通過他卓越的管理實踐，“建立彈性組織”、“將革新打造成無處不在的企業(yè)能力”、“改變規(guī)則和重塑產(chǎn)業(yè)形態(tài)”等理念日益深入人心。,,,阿爾文·托夫勒（Alvin Toffler）,：未來學大師、世界著名未來學家，當今最具影響力的社會思想家。,,,1970年出版《未來的沖擊》，1980年出版《第三次浪潮》，1990年出版《權(quán)力的轉(zhuǎn)移》等未來三部曲，享譽全球，成為未來學巨擘，對當今社會思潮有廣泛而深遠的影響。,,托夫勒的妻子海蒂也是知名的未來學者，兩人多次合作著述，2006年5月，兩人的最新作品《財富的革命》全球同步出版。,,瓦里安（ Hal R.Varian）,：加州大學伯克利分校信息管理和系統(tǒng)學院的院長，經(jīng)濟與信息管理學教授。,,他的兩部作品《微觀經(jīng)濟分析》和《中級微觀經(jīng)濟學》分別成為經(jīng)濟學專業(yè)本科生和研究生的教科書。,,丹尼爾·戈爾曼(Daniel Goleman) ：,哈佛大學心理學博士，曾四度榮獲美國心理協(xié)會（APA）最高榮譽獎項，20世紀80年代即獲得心理學終生成就獎，并曾兩次獲得普利策獎提名。,,1995年，戈爾曼憑借暢銷書《情商：它為什么比智商更重要》（Emotional Intelligence: Why It Can Matter More Than IQ）而一舉成名，使“情商”引起廣泛注意并流行。,,1998年和2002年，戈爾曼又出版了《情商實務》（Working with Emotional Intelligence）和《最根本的領(lǐng)導力：情商的威力》（Primal Leadership: Realizing the Power of Emotional Intelligence）兩本情商專著。,,Part Five Discussion,,Who gave us the concepts of “knowledge economy”, “business process reengineering” and “new economy”? Talk about their achievement in details.,Question for Text A,,,,,,,Is it true that business gurus are just good at analyzing other people’s business? Can you list out some business gurus good at managing their own careers or skillful at packaging their thought into memorably self-contained insights, catchphrases and jargon? Whose catchphrase is “crossing the chasm”?,Question for Text B,,