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1、 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishDiscussion 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishvModule 4l4.1 Advertisingl4.2 Delegatingl4.3 Reading test:Part 4 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English4.1 Key words 1.advert2.target customer3.word of mercial6.spam7.banners8.newspaper adverts9.brochu
2、res10.sample11.techniques12.irritate13.anti-virus14.leaflet / flyer 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishadvertadvertiseadvertisingadvertiseradvertisement 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishTypes of advertising 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishDisc
3、ussion Task1:Exercise3,P36 Task2:Which do you think is the most effective type of advertising? Try to tell reasons. 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishthink different 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishtime is what you make of it generation nex
4、timpossible made possible 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishgood to the last dropstart aheadPoetry in motion, dancing close to me 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English No business too small, no problem too big. tides in, dirts out.Engineered to move the human spirit. 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishLOGO 環(huán)亞瑯文現(xiàn)
5、代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishspokesman 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishThe est of advertisingWorlds biggest signpost for Nokia 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishLuxor Hotel Bigges
6、t Wall Advert 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishBiggest poster,London,2700 sqm 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishBiggest crop advert 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishvThe most scary advertvThe happiest onevThe most touching onevThe most annoying onevThe most innovative one 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English 環(huán)亞
7、瑯文現(xiàn)代英語 Longwin Modern EnglishvTheir fathers and mothers rather like the weather there. 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern Englishgood wine needs no bushDebateyes or not 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern EnglishHow to delegateGetting in the right mindset:l Set your ego aside.l Stop waiting for people to volunteer.l Dont
8、view requests for help negatively.l Learn to trust others. 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English Delegating effectively:l Get the ball rolling.l Dont take refusals personally.l Delegate the objective, not the procedure.l Be prepared to train your helper.l Allocate the resources necessary to complete the task.l Understand that your helper can only do one thing at once.l Be patient.l Be prepared for likely difficulties.l Recognize your helper when it counts.l Say Thank you. 環(huán)亞瑯文現(xiàn)代英語 Longwin Modern English